UB Greensfelder LLP is pleased to announce that Angela S. Kalsi, a partner in the firm's Intellectual Property & Technology Practice, was among the authors of an amicus curiae brief filed by the International Trademark Association (INTA) in the U.S. Supreme Court case RiseandShine Corporation d/b/a Rise Brewing v. PepsiCo, Inc. As a member of the INTA committee that prepared the submission, Kalsi contributed to the brief's preparation and is listed as counsel for INTA on the filing.

The brief addresses an important question of trademark law before the Court: whether trademark strength, a key factor in determining whether consumers are likely to confuse one brand with another, should be treated as a question of fact for a jury rather than a question of law decided by a judge. The brief urges the Court to hold that, when a jury trial has been requested and the facts do not warrant summary judgment or judgment as a matter of law, the issue should be decided by a jury.

View the amicus brief: INTA Amicus Brief in RiseandShine Corporation v. PepsiCo, Inc.

Founded in 1878, INTA is a global association dedicated to supporting trademarks and related intellectual property rights. The organization has more than 7,200 members in 191 countries and frequently participates as amicus curiae in cases involving significant trademark law issues.

About UB Greensfelder
UB Greensfelder LLP (UBG) is an Am Law 200 law firm dedicated to exceeding client expectations and delivering superior, customized legal solutions. The firm’s attorneys advise regional, national, and global businesses on a wide range of sophisticated legal matters across more than 25 specialized practice and industry groups. Renowned for its best-in-class client service and litigation excellence, UBG consistently earns top-tier accolades from Chambers and Partners and Benchmark Litigation. Established in 2024 through the merger of Ulmer & Berne LLP and Greensfelder, Hemker & Gale, P.C., UB Greensfelder has quickly emerged as a super-regional powerhouse firm in the Midwest and in top-tier business centers. For more information, please visit www.ubglaw.com. Our Business Begins With You^®.